Personal Domain Name Extensions. Having a domain that is yournameNAME is personal and non-commercial. Instant Domain Search lets you see the results as you type them out.
It has everything that a domain of the digital era needs to have - It is personal short sweet safe ideal for call to action and SEO-friendly. The longer a domain extension has been around the more competition there is for something catchy. Make It Easy to Spell and Remember.
This is an open TLD.
Here are a few well-known examples. You can use the name for social branding across Facebook Twitter LinkedIn etc. Just to give you an example of the latter if it makes sense for your brand and intended name you can try making it seem as though the whole domain including the TLD is one complete expression. It can take a long time for some domain extensions to launch.